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Audience Is Everything®
A global leader in audience insights, data and analytics, Nielsen shapes the future of media with accurate measurement of what people listen to and watch.
United States - Nielsen
Nielsen is a global leader in audience measurement, data and analytics, shaping the future of media in United States.
About - Nielsen
Overview Nielsen is a global leader in audience measurement, data and analytics, shaping the future of media. Measuring behavior across all channels and platforms to discover what audiences love, we empower our clients with trusted intelligence that fuels action.
The Gauge - Nielsen
TV Viewing trends in the U.S. Navigate the TV landscape with precision. Examine audience viewing behaviors across key TV delivery platforms in a monthly macroanalysis. The data for The Gauge is derived from two separately weighted panels and combined to create the graphic. Nielsen’s streaming data ...
Nielsen Panels | Nielsen
Data science & big data. Few people would argue that having less data is better than having more data. But not all data is equal. Every one of us is adding to our digital footprints every hour, and those footprints can help companies create content, advertisements and experiences that are in line with your interests.
Consumer & Media View - Nielsen
In an increasingly complex consumer environment, having access to comprehensive, accurate, and timely data can be the difference between successful strategies and missed opportunities.
Data Center - Nielsen
Methodology. Audience data powering a better media future for all people. As a global leader in media measurement, data and analytics, we’re dedicated to learning all about audiences–through rigorous, industry-leading data methodologies.
U.S. National TV Measurement - Nielsen
Unleash the potential of your advertising inventory by highlighting your ability to reach and engage viewers. With a stable, representative data set and the ability to deliver insights beyond age and gender, you can provide assurance that advertisers’ investments are reaching their targeted demographics with precision.
Total Media Solutions - Nielsen
Discover key business opportunities and accelerate growth with total media solutions that give you a comprehensive understanding of today’s landscape.