Meet the TikTok Rival That Gained Most From U.S. Ban – and It’s Not RedNote
Two months out from TikTok's U.S. ban (and un-banning), only one rival is sustaining its surge in interest over the long term ...
Campaign Live12d
Duolingo comms head Sam Dalsimer leads 'wholesome unhinged' strategy
Duolingo killed off its brand mascot and brought it back to life as part of an unhinged social media strategy and more ...
The Art Newspaper13d
RedNote and TikTok: what is social media like in the Chinese art world?
the TikTok-esque RedNote (known as Xiaohongshu, meaning Little Red Book, in China). “There was a moment when the TikTok ‘refugees’ were joining RedNote and users in China were hopping on the ...
Technical.ly5d
How Duolingo’s social media team built a viral marketing strategy
Stunts like killing off its beloved mascot Duo have helped the company grow into a massive internet success story.
The Diplomat20d
Was a CCP Influence Operation Behind RedNote’s US Surge?
But in the midst of this chaos, another app emerged: RedNote, also known as Xiaohongshu on the mainland. The Chinese platform quickly gained traction among TikTok’s displaced users.
scmp.com21d
How RedNote and DeepSeek help Hongkongers tap into mainland Chinese trends
Amina said her interest in RedNote, and its rising popularity outside the mainland, was linked to the ban on social media platform TikTok in the US. The ban, which is paused temporarily ...
中国日报网25d
RedNote adds vibrancy to cultural exchanges
"TikTok refugees" who moved to RedNote share greeting videos on Jan 19. A planned US ban on TikTok has been postponed by the Trump administration. [Photo provided to CHINA DAILY] A 57-year-old ...