The Blue Oval says dealer showroom traffic is up "by double digits." But what happens when existing inventory runs out?

Ford introduced employee pricing for all US buyers but dropped promotional financing options. Several Ford models also lost ...

"We will not change the price of any vehicle currently in inventory through June 2," the company said in a statement.

Some have speculated that Ford’s employee pricing initiative is a way to get folks to buy vehicles from the manufacturer. Q1 of 2025 saw a 1 percent sales dip in Ford vehicles. This could be ...

While Maverick premium trim packages can go as high as $42,000, the video entices buyers with a $29,900 sales price. Other videos touting the Ford employee pricing deal talk up similar discounts for ...

Ford Motor is warning it will likely have to increase prices on new vehicles arriving at dealerships this summer, if President Trump doesn’t back off his tariff plan. The Dearborn, Mich.-based automak ...

Ford is one of America's oldest automakers and one of the oldest in the world, popularized for being the first to effectively ...

The memo came from Andrew Frick, who is president of Ford Blue and Model E. Frick acknowledged that, while the employee ...

In an effort to boost sales and keep prices somewhat manageable for buyers, the Stellantis company is offering employee ...