Kentucky’s Amari Williams is taking his NIL (Name, Image, and Likeness) deal to new heights—and it’s not just on the court.

Wildcats head coach talks about the first player who committed to Kentucky from the transfer portal for next season.

A key member of this Wildcat team that has been powering its run is Amari Willams, who leads Kentucky with 8.6 rebounds and 3.2 assists per game. He has also had four blocks so far in the NCAA ...

Weetabix rapidly rose in popularity after getting a shout out from Williams following UK’s second round victory over Illinois ...

It's a breakfast cereal that's from the United Kingdom. Williams is from Nottingham, England, and so he ate that growing up.

Williams had eight points, 10 rebounds, six assists and three blocks in Kentucky’s 84-75 NCAA Tournament second-round victory over Illinois on Sunday after treating himself to some Weetabix, a ...

Amari Williams, Kentucky basketball's 7-foot center from Nottingham, England, needs outside motivation to erase his polite nature and get aggressive.

Sideline reporter Evan Washburn dipped his spoon into a bowl of Weetabix. Why? Because Kentucky center Amari Williams is a ...

Have you seen some stuff about Weetabix and Kentucky center Amari Williams that's gone viral? And you’re very confused about that whole thing? Don’t worry. We’re here to help. The secret to ...

Amari Williams is coming off an eight-point ... and it’s something that I try to keep in the back of my mind.” Kentucky basketball transfer portal tracker: Updates on Mark Pope's 2025-26 ...

Refers to the latest 2 years of stltoday.com stories. Cancel anytime. MILWAUKEE (AP) — Kentucky’s Amari Williams apparently just needed a breakfast reminder of his home country to spark him to ...