Big Changes Are Coming to Starbucks Rewards originally appeared on Parade.

The coffee shop giant’s Starbucks Rewards program has been one of the industry’s most successful loyalty efforts. But ...

Starbucks Starbucks reported another sales decline in Q3 2025, but CEO Brian Niccol said recent marketing investments have ...

If you're looking for ways to celebrate your birthday this year, you're in luck. Here are over 40 free ways to honor your ...

But while many analysts presented a bullish case for the company's turnaround, not all investors are sold on Niccol and his ...

Built primarily in urban centers, airports, and hospitals, these stores were designed to maximize convenience—no cash ...

CEO Brian Niccol sees a very different Starbucks awaiting at the end of 2026. A vision of the brand, he said Tuesday during ...

Starbucks reported that same-store sales fell for a sixth straight quarter as CEO Brian Niccol tries to implement a ...

The chain is planning “significant” improvements to its rewards program for early 2026 to help grow loyalty, brand love and ...

Starbucks' not-so-secret menu is making its way onto the app… finally! How to find the secret menu Starbucks Rewards loyalty program members will find the new menu under the “offers” tab in the ...

Starbucks stock inches down after reporting its financial results for the fiscal third quarter. Wells Fargo recommends buying ...

Starbucks is shaking up its loyalty program, and not all customers are going to like it. The coffee giant announced this week that it’s scrapping the flat 25-star bonus for orders made with ...