Scanning a loyalty card might be costing you money. Companies say they’re rewarding your devotion with points, discounts and perks. But behind the scenes, many are using these programs to monitor your ...

Store loyalty cards compromise your privacy; the deals you love are down to your data. Even knowing the risks, I still use my store loyalty cards all of the time—but there are a few ways I try to ...

Customer loyalty can be a financial boon for businesses and a money saver for shoppers and clientele. Information technology services and consulting company Accenture says about 90% of companies have ...

Loyalty programs make that possible. They empower loyalty marketers to build meaningful relationships, gather rich insights ...

Last week's column about loading e-coupons to loyalty cards led to - what else - lots of reader comments about store loyalty cards. Whether they love them or loathe them, my readers are chiming in.

It's that time of year again: Time to use any credits that will expire at the end of the year, plan any last mileage runs or mattress runs for elite status and start thinking about your ...

Asda has today strengthened its Asda Price promise with a new pledge to be cheaper on thousands of everyday products than ...