For the first time, three streaming services (Netflix, Max and Paramount+) have earned duPont-Columbia Awards, broadcasting’s ...

All the news on HBO's streaming 'Harry Potter' TV series, including cast, release date, how to watch, development and whether ...

While the docuseries is about family vloggers, it centers on Myka and James Stauffer and the difficulty they had with their adopted son Huxley.

New data shows streaming customers are most satisfied with Max in 2024, even after its rocky rebranding from HBO Max and ...

As brands consolidate, spin-off verticals, or split apart, it’s inevitable that some of them completely rebrand or change ...

It’ll be a busy start to the new year for streaming viewers, with some big-name shows vying for attention. Those include the long-awaited return of Apple’s “Severance,” new seasons of ...

Second, the top of the line Dell Pro Max computers are getting full-size SD card slots and dual Thunderbolt 5 ports. Yes, this rebrand is confusing, and losing out on the XPS brand is, for this ...

Now, those names–especially the Dell Pro and Dell Pro Max–sound familiar, don’t they? If only social media (and by “social media,” I mean Bluesky) can clue me in… 11/10 headline.

Instead, it ripped off the iPhone's Pro and Pro Max naming conventions ... they sometimes feel the itch to try something new. Rebranding efforts from major organizations can take a lot of ...

To secure stakeholder buy-in during a rebranding process, start by clearly articulating the vision, goals, and necessity of the rebrand. Present data-driven insights, such as market trends or ...

The tech industry’s relentless march toward labeling everything “plus,” “pro,” and “max” soldiers on, with Dell now taking the naming scheme to baffling new levels of confusion.

Dell PCs now fall into three categories called Dell, Dell Pro, and Dell Pro Max, each representing a different use case: everyday tasks, business, or demanding apps, respectively. Within each ...