The retailer's SmartRewards platform now includes several personalized features aimed at creating a more intuitive shopping ...

The "gamification" of supermarket loyalty programs could be influencing customers without them realising, according to the ...

The reimagined SmartRewards program is more than just points and perks - it's a future-focused investment in customer connections. With more than 1,500 locations nationwide, EG America is using ...

Beyond strengthening engagement, travel rewards present a lucrative revenue opportunity. Retailers using white-label travel booking platforms can profit from supplier-funded discounts.

The convenience store retailer chose PAR Technology to power the new SmartRewards through PAR Retail, the loyalty platform ...

Despite consumers' feelings on the state of the economy, convenience retailers have the opportunity to capture loyal shoppers ...

KuCoin makes it easier for you to maximize profits and unlock new financial opportunities with the newly launched KCS Loyalty ...

Built on PAR Retail™, PAR’s industry-leading loyalty platform purpose-built for convenience and fuel retail, this next-generation program raises the bar for personalized customer engagement.

The traditional approach to gauging loyalty often relies on RFV—recency, frequency, and lifetime value. While these metrics ...

Loyalty programs could influence customers to spend more and make it harder for them to know whether they're getting a good deal, according to a new report. The Australian Competition and Consumer ...

Restaurant websites are no longer just marketing touchpoints—they’re storefronts, customer service desks, and loyalty hubs, ...