By blending scientific accuracy with creative design, one builder hopes to make the history of DNA accessible, interactive, ...

The LEGO Group is partnering with wildlife conservationist and Australia Zoo CEO Bindi Irwin to celebrate the special bond young girls share with their animals through a series of Creativity Workshops ...

LEGO released 8 Star Wars set with the latest SMART play innovation. The bricks can now react to your builds without needing ...

LEGO has announced five additions to its brand-new Smart Play range, including one of their most iconic sets of all time, the ...

That’s the everyday experience awaiting visitors at Nitro Antique Mall in Nitro, West Virginia – a destination that has ...

A gold trophy with a Smart tag was the target to get closest to, and each player would shake a duck to activate it, and then ...

The digital ID provides the smart brick with a series of rules, giving it a series of notes to play based on the readings ...

Dominik Bošnjak is a freelance writer from Croatia. He has been writing about games for as long as he can remember and began doing so professionally in 2010 because an opportunity presented itself ...

Lego unveiled Smart Bricks, the brand’s first foray into smart tech integration, at this year’s CES trade show. The first Smart Bricks sets are already available for pre-order and will be released in ...

Lego is looking to bring your creations to life. On Jan. 5, The Lego Group unveiled its new SMART Play bricks, tags, and mini figures at the Consumer Electronics Show, or CES 2026, in Las Vegas, which ...

LEGO is bringing new interactive elements to their sets, starting with Star Wars, which will get a SMART Play: Darth Vader's TIE Fighter. This new upcoming interactive build combines classic LEGO ...

is a senior editor and founding member of The Verge who covers gadgets, games, and toys. He spent 15 years editing the likes of CNET, Gizmodo, and Engadget. On March 1st, 2026, The Lego Group will ...