CRM magazine presents its seventh annual rundown of the leading companies and hottest trends in customer relationship management.

It’s long been known that excellent customer service is critical for companies’ bottom lines, and the numbers continue to support that. Research from The Harvard Business Review found that customers ...

In a “2025 B2B Marketing Trends Shaping the Future” report from MarketingProfs, the following trends will continue to shape marketing’s future: Predictive personalization. This involves using ...

Jiran immediately reached out to SugarCRM, a company whose technology he had used at a previous job. Beyond Jiran’s earlier work with the Sugar Sell solution, Sun State chose the Sugar Sell/sales-i ...

To assuage employees’ fears about being spied upon, CaduceusHealth made every effort to be completely transparent. “As part of someone’s employment, they sign an agreement acknowledging that this is ...

Cordial, a marketing messaging platform provider, has hired Rob Garf, a senior executive with Salesforce, as its senior vice president of strategy and insights. B2B sales platform provider Apollo.io ...

Exponential efficiency refers to an algorithm or function whose running time grows exponentially with respect to its input size. In other words, as the input gets larger, this type of algorithm ...

Contentful's new features further help companies create and manage compelling digital experiences for customers.

Preparing for the 2030 Contact CenterAI is revolutionizing contact centers, enabling businesses to offer highly personalized and efficient customer experiences. To stay competitive, companies must ...

Jeeva AI has upgraded its sales platform with agentic artificial intelligence that enables sales teams to discover, qualify, and engage high-potential leads with greater speed and precision. The new ...

Workato will continue to back DeepConverse's support agents and search capabilities by launching AgentX Support, combining Workato's Agentic Orchestration capabilities with DeepConverse's AI-powered ...

Braze, a customer engagement platform provider, will acquire OfferFit, an artificial intelligence decisioning company, for $325 million. "With Braze's planned acquisition of OfferFit, our ...