Siri, Google and Apple
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Despite speculation that Apple (AAPL) passed over OpenAI (OPENAI) to run its updated version of Siri, the ChatGPT maker made a “conscious decision” to sit out the move, the Financial Times reported. OpenAI made a “a conscious decision to not become the custom model provider for Apple” in the fall of 2025 and would instead work on its own
Apple and Alphabet have reached a deal that will have Google Gemini powering Siri's artificial intelligence capabilities.
Apple will lean on Google to help finish its bungled attempts to smarten up its virtual assistant Siri and bring other artificial intelligence features to the iPhone as the trendsetting company plays
Apple will use Google's Gemini models for its revamped Siri coming later this year under a multi-year deal that deepens the tech giants' alliance in the artificial intelligence era and bolsters Alphabet's position in the race against OpenAI.
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Apple partners with Google to power Siri AI upgrade using Gemini models cloud
Apple selects Google's Gemini AI as a core foundation for Siri, signaling a strategic shift as AI pressure mounts across Big Tech.