Coca-Cola, which has aggressively used AI in marketing, says the Kenya Barris-led “Westside’s Finest” is cultural commentary, ...

Orange cream — first introduced with the Creamsicle ice cream bar in 1937 – has enjoyed a recent renaissance. Coca-Cola plans ...

Coke's new ad campaign will unite Coca-Cola, Diet Coca-Cola, Coca-Cola Zero, and Coca-Cola Life under one slogan. The "Taste the Feeling" campaign is part of an effort to combat the trend of ...

DPR&Co Advertising Co-Founder Richard Ralphsmith says generative AI has been the “biggest story” in advertising over the last couple of years. Mr Ralphsmith has reacted to Coca Cola’s new ...

To mark the 100-year anniversary of the Coca-Cola bottle, the company is celebrating with a year-long campaign that includes new advertising, a music anthem and a series of art exhibits featuring ...

It actually makes for quite a good read. While Coca-Cola’s advertising video below shows many views of it, we’ve included a second video below by Radius Displays that focuses more on the sign ...

NEW YORK ? A Coca-Cola Co. executive said that the mobile channel ... Part of our holistic planning for all of our individual brands involves mobile,? she said. Coca-Cola also runs mobile advertising, ...

Asa Candler’s coupon campaign was more than a marketing tactic—it was a revolution in trust-building. By removing risk for ...