Coca-Cola, which has aggressively used AI in marketing, says the Kenya Barris-led “Westside’s Finest” is cultural commentary, ...

Enter Coca-Cola's new 'TikTok exclusive' flavour ... which seems hellbent on targeting Coca-Cola in its advertising right now.

DPR&Co Advertising Co-Founder Richard Ralphsmith says generative AI has been the “biggest story” in advertising over the last couple of years. Mr Ralphsmith has reacted to Coca Cola’s new ...

In what is the company’s largest push into using AI in advertising, Coca-Cola partnered with generative AI companies to make new iterations of its classic 1995 ad “Holidays Are Coming.” ...

It actually makes for quite a good read. While Coca-Cola’s advertising video below shows many views of it, we’ve included a second video below by Radius Displays that focuses more on the sign ...

Asa Candler’s coupon campaign was more than a marketing tactic—it was a revolution in trust-building. By removing risk for ...