As damage to some candidates' personal images harmed their presidential hopes, so too can two viral incidents torpedo Katie Porter's chances.

In this MW180 episode we look at Audi’s shift in model naming strategy and why it still creates confusion among enthusiasts and customers. The discussion covers what these changes mean for the brand ...

No double-digit favorites have lost yet in the 2025 NFL season, but Week 3 did bring perhaps the biggest upset of the year thus far as the Packers fell to the Browns as 7.5-point favorites. That was ...

The NFC West enters Week 3 with a combined record of 7-1. The Seattle Seahawks are the ones with the loss, and they enter a tricky contest against the New Orleans Saints this weekend. Although they ...

Recently, I heard a self-described “strategy expert” tout that his framework was once used by Mark Zuckerberg at Meta. It was an odd claim for two reasons. First, there was no evidence the expert had ...

Katie Porter’s chances of winning the California gubernatorial election have suffered a blow, according to a new poll.

Focus on coordinating across silos and adapting to change on the front lines. by Donald Sull, Rebecca Homkes and Charles Sull Since Michael Porter’s seminal work in the 1980s we have had a clear and ...

There's no doubt that Microsoft's multibillion-dollar partnership with OpenAI has been under immense strain and tension, especially with the latter's plan to evolve into a for-profit venture to avoid ...

Many successful companies have made the transition from the Real World (RL) to a three-dimensional realm called Second Life (SL)—a virtual world steeped in commercialism. The rationale behind these ...

Scale now trumps differentiation. by Marshall W. Van Alstyne, Geoffrey G. Parker and Sangeet Paul Choudary Back in 2007 the five major mobile-phone manufacturers—Nokia, Samsung, Motorola, Sony ...