Some may find this kind of hyper-personalisation intrusive, but with opt-in permission, it enhances the experience and strengthens loyalty.

Singtel and GXS Bank bring together the best of connectivity and financial support to help small and medium-sized enterprises ...

Restaurant websites are no longer just marketing touchpoints—they’re storefronts, customer service desks, and loyalty hubs, ...

Marketers continually look for ways to improve mobile engagement with customers. Several studies prove mobile as an effe ...

The move is the latest nudging consumers to pay with a bank account. There are still ways to save on your phone and internet ...

Australia's competition regulator said on Friday it had granted authorisation to Virgin Australia and Qatar Airways to ...

Insights from Ogilvy and Emarketer reveal Gen Z's shopping preferences, economic power and strategies for building brand ...

Lake Tahoe is one of those rare places where a state line changes everything. On the Nevada side, you’ll find busy casinos ...

Braze (Nasdaq: BRZE) the leading customer engagement platform that empowers brands to Be Absolutely Engaging™, today ...

Airbnb has launched its first-ever self-funded promotion, offering a 10% credit toward future stays or experiences on its platform when users book through HotelTonight, its last-minute hotel booking ...

People are a company’s most valuable asset. In this article, an experienced HR Manager from Zubr Capital explains how a ...