Loyalty rewards programs, which have been around since the 1700s, have changed dramatically in recent years thanks to innovations in technology and the emergence of e-commerce. But not all of those ...

Traditional tactics like price cuts and discounts are losing their charm. Businesses have realized that long-term success ...

The traditional approach to gauging loyalty often relies on RFV—recency, frequency, and lifetime value. While these metrics ...

Written by Carter Razink, Co-founder at Spree. For decades, loyalty programs have been built around a straightforward premise ...

Redefining What Loyalty Means for Millions of Shoppers NEW HARTFORD, N.Y.--(BUSINESS WIRE)--Millions of customers, one goal: making loyalty smarter, simpler, and more rewarding than ever before. EG ...

Future Prospects: The future of the UAE Loyalty Programs market is promising, driven by factors such as customer-centric strategies, data-driven insights, and the continued expansion of digital ...

This episode is all about travel loyalty as the president of Point.me explains the basics of why "membership rewards means ...