Automotive brand loyalty is making a comeback. After taking a significant drop during the pandemic and associated supply ...

Tesla's brand value fell in 2024 and the company drops down the top 100 list from Brand Finance, thanks in part to Elon ...

An experiential retail strategy aims to enhance the perception of the brand in the customers’ minds. Consider the example of ...

Press Release Antavo, the AI-powered Loyalty Platform, announces today the launch of its Global Customer Loyalty Report 2025, ...

In today’s fast-evolving automotive market, orchestrating a seamless brand experience is key to building lasting customer ...

Auto brand loyalty rose to 52.6 percent in 2024, up 1.8 points from the previous year and nearly back to the high of 54.5 ...

In a fast-paced digital landscape, brands must go beyond offering great products or services—they need to create a connection ...

Luxury, once deemed immune to market shifts, faces a reality check post-Covid. Surging prices spark consumer doubts on social ...

Building customer loyalty is a key goal on brands and retailers’ agendas, but according to new research from SAP Emarsys, 83 percent of consumers feel undervalued by the brands they remain loyal ...

Trust has overtaken pricing as the deciding factor in earning customer loyalty and ensuring that their hard-earned money is spent wisely, according to Jenny Echevarria, VP for Enterprise Data and ...

Building customer loyalty is a key goal on brands and retailers' agendas, but according to new research from SAP Emarsys, 83 ...