PepsiCo, Inc.’s PEP Gatorade brand remains the crown jewel of its sports hydration portfolio. The company is doubling down on strategies to defend and expand its lead in the face of mounting ...
Pepsi has a new challenge: keeping products like Gatorade and Cheetos vivid and colorful without the artificial dyes that U.S. consumers are increasingly rejecting. PepsiCo, which also makes Doritos, ...
Beginning in 2026, PepsiCo beverages will be available throughout Raymond James Stadium, and the team’s headquarters at the AdventHealth Training Center. The lineup will include Pepsi, Pepsi Zero ...
VALHALLA, New York (AP) — Pepsi has a new challenge: keeping products like Gatorade and Cheetos vivid and colorful without the artificial dyes that U.S. consumers are increasingly rejecting. Fed ...
Tostitos and Lay's will become the first PepsiCo brands to make this shift, launching tortilla and potato chips with natural dye later this year Photo Illustration by Scott Olson/Getty PepsiCo will ...
PepsiCo announced today that Gatorade is shifting away from the product category its founder, Robert Cade, invented 60 years ago: sports drinks. Gatorade will soon roll out a new brand identity ...
VALHALLA, New York (AP) — Pepsi has a new challenge: keeping products like Gatorade and Cheetos vivid and colorful without the artificial dyes that U.S. consumers are increasingly rejecting. PepsiCo, ...
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