Pepsi has a new challenge: keeping products like Gatorade and Cheetos vivid and colorful without the artificial dyes that U.S. consumers are increasingly rejecting. PepsiCo, which also makes Doritos, ...
VALHALLA, New York (AP) — Pepsi has a new challenge: keeping products like Gatorade and Cheetos vivid and colorful without the artificial dyes that U.S. consumers are increasingly rejecting. PepsiCo, ...
PepsiCo announced today that Gatorade is shifting away from the product category its founder, Robert Cade, invented 60 years ago: sports drinks. Gatorade will soon roll out a new brand identity ...
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