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The winners of the 2024 Best of the Best Effies prove that marketing effectiveness isn’t about budget, fame or size. From ...
OPINION: Adland has been buzzing over the leaked news of GroupM’s rebrand. Is this WPP's bold reinvention or a sign of deeper ...
As generative AI evolves, a prompt-first economy will drive commerce, and it will be based on relevance, accuracy and ...
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As the 618 shopping festival kicks off earlier this year on May 13, RedNote and Alibaba Group have joined forces to integrate ...
In an age flooded with AI, the real threat to the creative industry isn’t technology—it’s the defeatist narrative that ...
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The Coca-Cola Company has renewed its global marketing mandate with WPP across all markets except North America. This move comes just two months after rival Publicis Groupe seized Coca-Cola’s North ...
Lucio Ribeiro has been named TBWA’s first-ever chief AI and innovation officer, making it the first creative agency in Australia to elevate AI leadership to the C-suite. Ribeiro will oversee both ...
Campaign Asia-Pacific is pleased to announce the official call for entries for the 13th edition of 40 Under 40. Previous editions of the eagerly awaited annual list have provided fantastic insights ...
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