Sierra Bullets and Barnes Bullets announced that Madi Woodward has joined the company as E-commerce and Trade Marketing ...

Carnival Cruise Line's new senior vice president of sales and trade marketing talks with TravelPulse about her career ...

Opinions expressed by Entrepreneur contributors are their own. There’s no doubt that trade marketing is one of the most logistically heavy functional groups of the marketing world. This fact typically ...

PARSIPPANY, NJ. — Michael Zacharias has been named vice president of trade marketing and category management at Ferrero USA Inc., part of the global confectionery company Ferrero Group. He joins ...

Penny Klingler, President of Carpigiani North America, an Ali Group Company, today announced that Giacomo Paccione has joined the group as the Director of Trade Marketing. Paccione will be responsible ...

Even as digital commerce becomes the dominant way business is done globally, face-to-face events and trade shows are ...

Forbes contributors publish independent expert analyses and insights. Kiri Masters covers trends in retail media and marketplaces. As retail media networks multiply, many brands are rushing to shift ...

KOLKATA, India & SCOTTSDALE, Ariz.--(BUSINESS WIRE)--ITC Limited, one of India’s leading marketers in the fast-moving consumer good business, is transforming its supply chain. The company has invested ...

Are you getting the highest ROI from your events? Learn seven important event KPIs, pre- and post-show strategies to improve ROI, ways to get a 20% boost in attendance, and much more in this free ...

Davy’s Wine Merchants & Wine Bars has announced the appointment of respected wine judge, buyer and communicator Luma Monteiro ...

Trade show exhibitors often go over the top to get attention: adding a second story to a booth, dunking laptops in fish tanks or even using motorized dinosaurs to stalk guests. 3M Co. recently ...