Mars is the largest independent commerce marketing company in the world. Leveraging its proprietary suite of commerce solutions, Mars drives growth through shoppers for more than 100 of the world’s ...

Publicis Groupe has acquired Mars United Commerce, an independent commerce marketing company, for an undisclosed sum. Mars United Commerce is a collective of commerce solutions that offers clients ...

Publicis Groupe (OTCQX:PUBGY) (OTCQX:PGPEF) has won Mars Inc.'s $1.7B media account from UK-based rival WPP (NYSE:WPP), Adweek reported Tuesday. The French advertising and public relations firm will ...

DENVER--(BUSINESS WIRE)--Mountaingate Capital, a Colorado-based private equity firm employing a customer-centric buy-and-build strategy that empowers lower middle market companies with strong growth ...

Following a competitive RFP process that began last fall, snack food and candy giant Mars Inc. has appointed Publicis to lead its media, production, paid social and influencer and connected commerce ...

Today’s Digest discusses publishers seeing a drop in traffic from Google’s AI tools, Mars’ $1.7bn global media account being pulled from WPP and given to Publicis, as well as Meta’s plans to acquire a ...

Today’s news: YouTube’s Pause Screen Ads Roll Out to All Advertisers; FTC Denounces Social Media Giants’ Data Use; Publicis Groupe Acquires Mars United Commerce More than a year after YouTube revealed ...

PARIS, May 5 (Reuters) - MediaVest, a unit of French advertising firm Publicis , has won a media planning and buying contract from three business divisions of Mars Inc, the U.S. confectionary giant ...

PARIS, Feb 27 (Reuters) - Publicis , the world's fourth-largest advertising group which has vowed to fight for advertising spending despite the economic slump, unveiled a string of contracts on Friday ...

Publicis Groupe has acquired Mars United Commerce, which the holding company bills as the largest independent commerce marketing company in the world. Terms were not disclosed. All the major holding ...