Since the 1990s, Nike has flipped its iconic logo around for irreverent athletes and shoes that connect with youth culture.

Bronny James just picked up a subtle but loaded nod from Nike. During last week's Lakers-Cavs game, the young guard laced up ...

Just when it seemed like A Ma Maniére’s and Nike Inc.’s multi-brand “While You Were Sleeping” collection was finished, The Whitaker Group founder James Whitner pulled an ace from his sleeve with the ...