a shirt declaring the Cincinnati Bengals as Super Bowl XXIII champions — even though they lost to the San Francisco 49ers — was listed on eBay for $10,000. What happens to the losing team’s ...

The NFL also plays a role, as they aim to prevent resellers and collectors from profiting off merchandise from the losing team. In 2022, a shirt claiming the Cincinnati Bengals as Super Bowl XXIII ...

Before 1997, the NFL simply destroyed the losing team's apparel ... like a 1989 Cincinnati Bengals Super Bowl XXIII champion shirt that was listed on eBay for $10,000. The NFL's preparation ...

The Super Bowl requires all ... shirts and other merchandise to Africa, Asia, Eastern Europe, and the Middle East, and it includes the apparel of losing teams from the conference championship ...

ASSOCIATED PRESS That creates “waste,” according to nonprofit Good360, which for more than a decade has worked with the NFL to redistribute the unlucky merchandise of losing Super Bowl teams.

Kansas City hoped to become the first team ... to buy the merchandise. Instead, Eagles fans and players were able to get their hands on merchandise celebrating their win at Super Bowl LIX.