Competition in the world of business is a good thing for the consumer, right? It keeps prices down and forces innovation. Well, the motor oil space isn't as competitive as you might have thought. For ...
Protesters claim Shell is failing to tackle climate change and the transition away from oil and gas - Copyright AFP Wakil KOHSAR Protesters claim Shell is failing to ...
Discover how Shell's "Quest for More" campaign transformed brand loyalty in Malaysia's competitive fuel market with emotional storytelling and innovative strategies.
Shell has become a founding sponsor of the Museum of Brands after launching an interactive exhibition of their 111-year-old brand. The exhibition opened in April and showcases the history of the ...
Shell Malaysia is marking its 135th anniversary with a new integrated campaign anchored by a brand film, as it looks to position itself not just as an energy provider, but as a long-term partner in ...