Looking for inspiration? The following examples from various campus units show how the rules and best practices from the UB brand guidelines are applied to different products for giveaways or ...

Digital advertising has taken over the world of marketing, so many are probably wondering whether investing in promotional products is worth it. To that, as the CEO of a promotional product ...

For questions about branded merchandise, including vendors, guidelines and more, please contact Chloe Milbrand at cmilbran@buffalo.edu. Sometimes known as promo gifts, giveaways or “swag,” promotional ...

As promotional products evolve into long-term brand assets, new trends are shaping merchandise decisions for brands in 2026. SEATTLE, WA, UNITED STATES, January 27 ...

For decades, promotional merchandise has been underestimated. But just as digital, social and traditional media channels have matured, so too has merchandise. It’s become a sophisticated marketing ...

Baseball caps, space pens, miniature deck chairs for mobile phones, plug-in USB ports, juggling balls, umbrellas, chocolate wrappers, Frisbees sounds like the sort of stuff that television programmes ...