Streaming platforms up marketing techniques for new-age audiences
OTT platforms are enhancing marketing strategies to engage younger audiences through experiential marketing, collaborations ...
devdiscourse5d
Influencer Marketing Revolution: India's Largest Conclave Hits Ahmedabad
The India Influencer Conclave, organized by iCubesWire, is set to take place in Ahmedabad on January 31, 2025. This event, attended by industry leaders, will explore the future of influencer marketing ...
Netflix, Prime Video, Disney+ Hotstar lead India's 2024 streaming trends
Prime Video and Netflix dominate Hindi content, while Disney+ Hotstar excels in regional shows. Ormax's 2024 report highlights the rise of regional hits and global franchises in India's OTT space ...
AFAQS13d
Mirzapur S3 and Bigg Boss OTT S3 lead India’s 2024 streaming charts: Ormax
The report excludes YouTube, but Samay Raina's 'India’s Got Latent' would have ranked in the top three most-viewed originals ...