Platform selection fails when people, processes and integrations are ignored. Here’s how to choose smarter. The post Why choosing a marketing automation platform is harder than it looks appeared first ...

Leaders in the Analytics market include ActiveCampaign, Creatio, HubSpot, Oracle, Salesforce, and Zoho. MIAMI, May 29, 2025 /PRNewswire/ -- In 2025, the marketing automation market has evolved, with ...

Marketing automation technology has a foothold in the US, yet European marketers have so far been slower to explore its benefits. Claire Weekes investigates its future on the agenda of marketers on ...

Discover real-world Account Based Marketing (ABM) and Demand Generation insights to help drive your B2B success. Explore our expert-led resources and best practices for targeting high-value accounts, ...

B2B marketing automation vendors have always been focused on lead nurturing. This makes sense: lead nurturing is a major reason why marketers have implemented marketing automation technology. By David ...

Pratik Dholakiya is the founder of Growfusely, a content marketing agency specialising in content and data-driven SEO. He regularly speaks at various conferences about SEO, Content Marketing, and ...

David Corchado, Co-Founder & Chief Strategy & Technology Officer at Avenue Z, is a leader in automation, media optimization, and e-commerce. In a paradigm shift about to revolutionize our industry, I ...

DuoDigital: The Future of Legal Marketing Automation Orlando, United States – December 17, 2025 / DuoDigital / DuoDigital is making significant strides in the realm of law firm marketing by offering ...

Driving top-line growth is the universal C-suite challenge, which is why RPM immediately caught on so quickly. Simply put, RPM is a good night’s sleep for an executive who tosses and turns over ...

MIAMI--(BUSINESS WIRE)--As the marketing landscape has grown more complex and the number of tools required to manage marketing activities increases, organizations are prioritizing integration and ...