Lena Kleinwechter, Customer Engagement & Loyalty Strategist at Talon.One The momentum behind loyalty has never been stronger. According to data from Mintel, the UK has seen a sharp increase in loyalty ...

Switching costs are zero. Expectations are high. Learn the strategies that stop churn and keep customers engaged for the long haul.

Loyalty programs are everywhere, from coffee shops and local businesses to the major airline frequent flyer and hotel programs. In all, 89% of U.S. consumers were enrolled in at least one loyalty ...

Every day, thousands of new parents leave the hospital with a little one in their arms for the very first time. And by that point, most of those babies already have a name and their birth certificate ...

I’ve been married for many years. In the lifetime of our marriage, my wife and I have become many different versions of ourselves. Our needs, wants, and interests have changed over time. Honoring ...

Loyalty is an essential aspect of any successful relationship. Whether it be a romantic relationship or a friendship, loyalty in a relationship forms the foundation of trust and mutual respect. A ...

On paper, airline loyalty programs look simple. Sign up for free, earn miles when you fly,... The post How Airline Loyalty Programs Hook You Long Before You Realize It appeared first on The Daily Dive ...

Forbes contributors publish independent expert analyses and insights. I do mergers & acquisitions in retail/consumer and write about trends. As with relationships among people, dialogue doesn’t mean ...

I have taken a loyalty oath once. It was when I signed up to serve in the U.S. Army and to serve and protect the nation and the Constitution from all enemies foreign or domestic. As far as President ...