Below is a look at the league’s most extreme run funnel and pass funnel defenses through Week 9 — teams being consistently attacked on the ground or through the air regardless of game script. Having ...

Below is a look at the league’s most extreme run funnel and pass funnel defenses through Week 18 — teams being consistently attacked on the ground or through the air regardless of game script. Having ...

Most marketing reports these days rely on a funnel concept. But funnel reporting creates pitfalls that can cause marketers to get bogged down. There are better ways to gain insights from your ...

In our everlasting mission to predict the future, a top-down look at how an offense might attack their opponent’s defense is, in my humble estimation, a good place to start. We find defenses every ...

In our everlasting mission to predict the future, a top-down look at how an offense might attack their opponent’s defense is, in my humble estimation, a good place to start. We find defenses every ...

Custom funnel reports can now be created inside Google Analytics 4 (GA4), allowing you to view the steps you can follow to complete a task and assess the number of users who abandon the process ...

The demand funnel is evolving from the traditional cone to an hourglass-shaped model with a “lead management” funnel on top feeding an inverted “customer management” funnel below, according to David ...