In 2010, enterprise software company SnapLogic tried an entirely new business model that was wildly popular in the consumer world: “freemium.” All the cool consumer apps like Spotify ...

Lee, Clarence, Vineet Kumar, and Sunil Gupta. "Designing Freemium: A Model of Consumer Usage, Upgrade, and Referral Dynamics." Diss., Harvard Business School, 2013 ...

Valve made waves when it updated its Steamworks Documentation now to include a dedicated "Advertising on Steam" page, ...

The freemium model has gained momentum on mobile, thanks to early popular games like "Angry Birds," but now it's spreading elsewhere. While watching a review of "LittleBigPlanet 3," a new game for ...

Maynard Webb offers advice to one early-stage founder on charging early-stage customers, and another who wonders whether to offer an app for free. Spotify Aiming To Push Prices Down With Music ...

Freemium apps (free to download ... payments an attractive option for App Store shoppers is the key to coming up with a sustainable business model. Apple’s isn’t the only store where developers are ...

would it be a good idea for you to offer a freemium marketing strategy or a premium revenue model? Consider the appropriate response deliberately on the grounds that the achievement of your mobile ...

Spotify's business model is extremely attractive to all growth investors. First, the business is based on a freemium model, where listeners can access most of the services for free, but they can ...

“With Ascent Freemium, we’re removing a barrier to entry for any business that wants to unlock the value of their data. This is a significant step toward fulfilling our vision of giving customers an ...