Why was Matt Rife in an e.l.f. commercial? In a commercial posted to e.l.f.'s YouTube page on Aug. 11, Matt Rife acts as a lawyer, asking viewers if "overpriced beauty" has hurt their wallets. The ...
A recent e.l.f. Cosmetics ad featuring Matt Rife has sparked controversy online due to the comedian’s contentious past. In the beauty brand's new commercial, Rife and drag queen Heidi N Closet star as ...
A new ad campaign from cosmetics brand e.l.f. starring comedian Matt Rife was met with more hate than laughter as observers slammed the company for choosing a celebrity who joked about domestic ...
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