Recently, a direct marketing agency was hiring for a new candidate to manage the mail offers sent to a customer database. In the applicant pool were Ivy League and MBA degrees as well as years of ...

New York City, NY - July 30, 2008 - Indros Group, the makers of the Easy Personalized URLs (www.easypurl.com) cross-media platform, announced that it now offers the creation, tracking and reporting of ...

Providing the most comprehensive and cost-effective services to clients is critical for direct mail service providers that want to add value in what continues to be a very competitive marketplace.

Nearly 60% of the 212 billion mail pieces the U.S. Postal Service processes annually is direct mail. But with countless millions of people moving each year, just try to imagine how much marketing ...