A shift in consumer behavior suggests that brands may need to rethink their approach to social media marketing.

Factor Communications, writes on with why understanding the psychological mechanisms behind brand loyalty is imperative ...

Think status go, rather than status quo. It goes without saying that customers are the lifeblood of any company ...

The Love Notes initiative is part of Kitopi’s effort to bring an emotional connection to the delivery experience.

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As the technology continues to evolve, the key differentiator will be how companies use these tools to create value for both ...

Hotel guests who can customize their rooms by selecting the layout, snack bar offerings, and softness of the pillows are more ...

Southwest Airlines made big changes and there's been fallout from customers and staff. Here's what it means for travelers and ...

Vail Resorts CEO Kirsten Lynch told analysts Monday she was pleased with the company’s earnings results for the quarter ...

Newcomers Lincoln Corsair and Land Rover took home awards for 'Overall Loyalty to Model' and 'Most Improved Make Loyalty,' ...

Understanding the importance of convenience and personalization, Kirby Foods has embraced RSA America’s Loyalty Program, ...