This week on IPWatchdog Unleashed I had the opportunity to speak with my good friend Louis Foreman. Louis is the Chief Executive Officer of Enventys, which is a full-service product launch company ...

If one builds a better anything at my door, they are apt to find numerous adaptations of mouse traps. What has worked well in the past is now marketed as the ultimate ruse to draw the victim in and of ...

So you've spent countless hours and dollars developing your new product, and you've calculated down to the last nickel how much it'll cost you to manufacture your new widget that's going to ...

You may be familiar with the adage, "Build a better mousetrap and the world will beat a path to your door," but have you ever heard of someone building a better mousetrap? Mark Sisson and Morgan ...

LOWER SALFORD — By improving resident communication and education, Lower Salford Township received the top prize in PennDOT’s annual Build a Better Mousetrap Innovation Challenge Monday, May 5 during ...

The goal of retailers and mall designers is to get consumers inside and keep them there indefinitely—to increase the chances that shoppers will buy more and more “cheese,” so to speak. In her new book ...

“Build a better mousetrap and the world will beat a path to your door,” so goes the saying, but VHS beat Betamax and the world hasn’t been the same since. In any case, you might not get rich building ...