One of the earliest bass baits I remember, both slightly bewildered by but also fascinated with, was the flipping jig. As a teenager I would eagerly read magazine copy on this lead and rubber lure, ...

I get asked often what my number one lure is for targeting largemouth bass. Each time, without hesitation, I state that it's a flipping jig. And to be honest, that answer hasn't changed for decades. A ...

Just as hunters have their bird dogs, pro sports use scouts and nations employ spies, we anglers have our own tools to flush and conquer our quarry. Winning in fishing, of course, is catching as many ...

The terms flipping, pitching, and punching are often used interchangeably by bass anglers. However, all three of these techniques are different and unique to specific situations. One thing they do ...

Forward-facing sonar has opened our eyes to how many big bass suspend in open water. And while there’s no doubt that those fish are fun to target and catch, there are still plenty of giants that bury ...

Kurt Mazurek writes about all things fishing and the outdoor lifestyle for Fishing On SI -a division of Sports Illustrated. Before writing On SI he enjoyed a successful career in the fishing industry, ...