The initiative, which launched in September 2024 and was fronted by Joe Wicks, saw the retailer donate 0.5% of the value of its customers’ shopping to a primary school of their choice every time they ...

Asda is to expand its school engagement programme in which Asda colleagues partner with schoolchildren to learn how to reduce food waste, improve packaging and boost supermarket sustainability, in the ...

George at Asda fans are leaving rave reviews about a pair of black school trainers that are priced at £10. With children going back to school next month, many parents are purchasing school uniforms, ...

Launched this week, the campaign is more emotional than those that have come before. It tells the story of a little girl’s first day at school following her first attempts to put on her school uniform ...

Supermarket chain, ASDA's back to school instore marketing campaign has been created by Leeds based agency, Gratterpalm. This is the second year that the agency has been tasked with leading ASDA's ...