Chances are good that if you are a human living in the United States, you’ve probably got at least one Apple product in your life — whether it’s an iPhone, iPad, MacBook, Apple Watch, Apple TV or all ...

Apple's iPhone loyalty takes a small hit when customers switch carriers, but it remains stronger than Android even under pressure. Consumer Intelligence Research Partners (CIRP) published new data in ...

Apple depends on mobile phone carriers for iPhone sales. According to Consumer Intelligence Research Partners (CIRP), with about three-quarters of US iPhone sales going through carriers, Apple relies ...

• Consumers’ expectations jumped 30% this year, but brands only met 9–11% of that demand • Amazon, Google, Microsoft, Apple, and Coca-Cola lead 2025’s loyalty rankings The 17th annual Brand Keys ...

Brand Keys, in compiling its 16th annual Loyalty Leaders List, identified expectations as the key driver of consumer behavior and loyalty. "This year consumers assessed 1,465 brands in 142 categories.

Discover how a strong brand image and targeted marketing strategies can elevate your company's market share, drive sales, and ...

If you’re like millions of people, you’ve probably got at least one Apple product in your life — whether it’s an iPhone, MacBook, Apple Watch or all three. Apple has mastered the art of creating ...