AppNexus CEO Brian O’Kelley has been waiting 10 years for ad tech to become transparent. Less than a week after Rubicon Project slashed its take rate in half, to 10% to 12%, by doing away with ...
AppNexus has banned right-wing publisher Breitbart from selling on its exchange for violating its policy on hate speech – an order endorsed by CEO Brian O’Kelley, and depending on who you ask, also ...
It has been one year since AT&T completed the acquisition of AppNexus, and it’s safe to say a lot has changed. There's been new products launched and partnerships struck. At the same time, the ...
AppNexus is poised to make some key announcements at its annual New York summit later today (November 4), with the independent ad tech giant expected to announce a new front with incumbent ad tech ...
Ad tech firm AppNexus on Thursday announced the appointments of three new executives. The hirings come just weeks after AppNexus reorganized internally to create four separate business units: one each ...
AT&T has fully acquired digital platform AppNexus for a reported $1.6 billion from its stakeholders, which include WPP, investment firm TCV and News Corp. WPP bought a "significant stake" in AppNexus ...
There’s a lot to chew on in the leaked audio of WarnerMedia CEO John Stankey’s first meeting with HBO staffers a couple of weeks ago. Beyond the “new sheriff’s in town” tone and worries that the ...
People keep talking about an IPO for AppNexus, the New York ad tech company valued at $2 billion. But it keeps not happening. An insider tells us that lousy IPOs — such as Snapchat — poisoned the ...
AT&T confirmed reports on Monday that it plans to buy advertising technology company AppNexus in a deal that will propel the growth of the carrier's advertising platform and combine ad technology with ...
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