Amstel's self-sabotaging approach serves as a thought-provoking reminder that authenticity and relatability can resonate deeply with consumers. Under the tagline, “En Amstel hacemos muy bien la ...

Heineken is taking aim at British drinking habits with a tongue-in-cheek series of ads using straplines such as "Happy hour is a nice gesture not a challenge". The poster campaign, developed by ...

Heineken's Amstel Light is teaming with golf champion Phil Mickelson on a multiyear marketing partnership spotlighting challenges men face when making friends. The deal kicks off with a new campaign ...

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Bridges back in January dusted off his Big Lebowski 'Dude' cardigan for Stella Artois in a US Super Bowl ad alongside Sarah Jessica Parker’s Sex And The City icon Carrie Bradshaw. The pair changed up ...

Footballer Mark Lawrenson fronted a new advertising campaign launched in Dublin today for Amstel on draught. The Irish launch of Europe’s second highest selling draught lager coincides with the ...

As part of its ongoing brand campaign, Amstel Lager will be launching a new television commercial on Thursday, 11 July, on all major TV stations across the country. "The Chef" is a follow-up to Amstel ...