NEW YORK—Samba TV has partnered with Affinity Solutions to offer brands and advertisers cross-platform measurement of return on ad spend (ROAS) and targeted solutions, the company said today. The ...
NEW YORK, Oct. 16, 2023 (GLOBE NEWSWIRE) -- Samba TV, the leading provider of TV technology for audience data and omniscreen measurement, today announced the integration of Affinity Solutions’ ...
Samba TV, a provider of TV technology for audience data and omniscreen measurement, has announced the integration of Affinity Solutions’ Purchase Media Metrics (PMM) data to empower brands and ...